Cowan & Sons (formerly Maxi’s cafe) has become a Stockbridge institution. The once fishmongers has been home to the local cafe for over 18 years. Lift were asked to create a new identity for the family business.
The Cowan & Sons logotype curves to create the large C logo. The crafted modern shape works well with the traditional typography which was inspired from the owners great grandfather’s window cleaning business calling card.
Branding
Advertising
Signage